How Virgin Atlantic transformed customer care

Using business messaging to reduce calls and modernize customer experience

Original Broadcast Date: 2020-02-20

12:00 PM EST / 9:00 AM PST

Going conversational with messaging

Airlines are shifting away from voice calls to reap the benefits of business messaging. Learn how Virgin Atlantic is going conversational on channels like SMS, WhatsApp, and Apple Business Chat.

Virgin Atlantic’s road to 40% digital interactions

Learn about new capabilities to shift calls to messaging leveraged by Virgin Atlantic and others, including how to:

  • Deflect incoming calls to messaging
  • Implement and measure conversational programs
  • Promote messaging to customers
  • Orchestrate digital customer journeys
  • Deploy bots and automation to scale capacity

Register now to watch on-demand.

During this event, our conversational commerce experts and clients will show specific examples of how airlines can reduce calls and enhance customer experience with messaging.

Michael Johnson

Change Manager
Virgin Atlantic

Alan Ranger

VP Global Market Development

Brian Donnelly

Marketing Director

Watch on-demand

Register to watch the full session on-demand.